Optimizing your pagination component for SEO and UX

A well-designed pagination component balances SEO and user experience. Done wrong, it confuses search engines and frustrates visitors. This article shows how to structure pagination for clarity, crawlability, and conversion — from URL design to link logic — so both Google and your users can navigate your content with ease.

How JavaScript-based pagination can harm your SEO

JavaScript-based pagination may look slick, but it can quietly break your SEO. If Google can’t crawl or index paginated content properly, users (and rankings) suffer. This article explains why JS pagination causes issues, how search engines handle it, and what you can do to make your content discoverable and indexable again.

Chrome’s new <selectmenu> html element

SEO implications and best practices Google Chrome developers recently introduced a new customizable HTML element: <selectmenu>. This addition brings much-needed styling flexibility to the classic <select> dropdown, a component that’s historically been difficult to customize without complex JavaScript workarounds. Read the official Chrome announcement But while this is a win for frontend developers and designers,…

How to track noindex reasons in large websites: A practical approach

The challenge: testing noindex rules on a Dev Environment While working on a large website, I faced an issue: new noindex rules couldn’t be properly tested because the entire dev environment was set to noindex. This made it impossible to determine whether a specific page was noindexed due to a global setting or because of…

SEO is a bullsh*t job (and I say that as an SEO)

If marketers had a real plan, writers followed Google’s quality guidelines, developers read the docs, and designers prioritized users, SEO wouldn’t exist. It’s not magic — it’s cleanup. SEO is the duct tape holding together broken strategy, bad code, and shallow content. Funny job for something that shouldn’t be needed.